A major selling point of the application is the Research Library, which give the most novice investor the guidance they need to beat the market - in conjunction with their tailored portfolios based on a user’s persona attributes. We gave user dashboards clarity and functionality by projecting returns in 1, 5 and 10 year increments, splitting out diversification of the portfolio, and showing when stocks should be bought or sold. If a user is curious about stocks that lie outside of Abbilon’s preferred stock selection, they are able to search outside their suggested list, and edit their portfolio accordingly.