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Life

A 10-Point Summary of February 2017

Aside from talking about how crazy warm the weather was during February, here are a few other things we got up to:
Strategy

The Sales Catalyst

When Grafton Studio formed, we were newbies to the business development world. We figured it would become more organic with time, but had no real clue how or when that might be!
Life

Is an Office Just a Lifestyle Choice?

I heard someone recently refer to an office space as ‘a lifestyle choice.’ This stopped me in my tracks because, if true, Grafton Studio are being what no young company can afford to be - wasteful. Behind wages and taxes, renting an office space is our biggest expense.
Life

A 10-Point Summary of January 2017

It was recently pointed out to us that we posted just seven monthly summaries during 2016. As we strive for progress, here is 2017’s first 10-Point Summary!
Development

January Transfer Window News - Ross Kenney Joins Grafton Studio

This month Grafton Studio welcomed Ross Kenney onto the team.
Life

A 10-Point Summary of October 2016

We enjoyed a solid start to the final quarter of the year: took on a few new projects, Luke went on an epic motorcycle adventure down South, and we even made our radio debut! Here are the top ten highlights from the month of October.
Design

Finding the Right Responsive Design Workflow

With the proliferation of tablets and large phones, responsive design became the best solution to stay flexible and current. Naturally, this complicated the workflow behind web design. Should we create desktop views first and scale down to smaller screens, or should we opt for a mobile-first workflow, starting small and going big?
Life

A 10-Point Summary of September 2016

​Here is the Grafton Studio rundown for September
Design

6 Reasons I Prefer Sketch Over Photoshop (for UI Design)

The advantages of Sketch far outweigh those of Photoshop for UI design. Photoshop is fantastic as a photo editing program, but was really shoe-horned in to being used for web design. It's refreshing to use a program specifically built for the task of designing interfaces.
Life

A 10-Point Summary of August 2016

With Labor Day weekend upon us, we took some time to reflect on the month of August. It was sports-filled: the Rio Olympics came and went, college football and NFL returned to our screens, and Conor McGregor notched another win in the UFC. We did, however, squeeze in some work too, here is the rundown.
Life

From Project Manager to User

I can identify a few major highlights since founding Grafton Studio: moving into our first office, launching our own site, going live with various client websites and applications, reaching the one and two year mark of being in business, moving into our second office. Recently, another highlight has emerged, one that might just top them all.
Strategy

Ready to Start Building a Website?

Our latest worksheet, “Let’s Build a Website,” is a first step toward compiling your thoughts and getting ready to begin a website build/update.

A 10-Point Summary of July 2016

​With election fodder dominating broadsheet headlines throughout July, here are 10 pieces of Grafton Studio news that didn’t make it past the cutting room floor:​
Design

Pitfalls to Avoid While Conducting Usability Tests

There are a bunch of articles circulating the web on the tip and tricks of conducting usability tests but I think we should concentrate on the most common mistakes we have encountered, so you can hopefully avoid them in future
Development

Why We Shifted From Wordpress to Craft CMS

Although we still offer to build sites on Wordpress, and appreciate how powerful a platform it is given its huge community and available plugins, we most often recommend a different CMS: a relatively newcomer called Craft CMS.
Life

A 10-Point Summary of June 2016

Summer officially began and Ireland beat Italy at the European Soccer Championship. Here are a few other things that happened during the month of June.
Design

5 Essential Characteristics of a Good Logo

There have been many articles written that cite the qualities of a good logo. And while there is a great deal of consensus about those qualities, I wanted to add some specifics that every designer should keep in mind as they craft a brand identity.
Design

My Transition from Visual to UX Design

​Having worked as a visual designer for most of my career, the expansion of my role to a user experience designer seemed natural. Probably because I had already become one subconsciously.
Strategy

When Is It Worth Investing In a Website?

Through the contact form on our website we are connected with folks that have vastly different budget and technology needs. Given that Grafton Studio specialize in custom design and development, the products we build are not suited to everyone’s needs.
Life

A 10-Point Summary of May 2016

The weather during May had us all upbeat and ready for summer. Besides the sun, here are a few other highlights.
Life

What a Haircut Taught Me About Careers

I never really had a good haircut until last year. It was June 2015, and after a few months without a cut, I decided to indulge myself and get it done right.
Strategy

Playing the Role of Client for a Change

Grafton Studio recently made the leap into developing an idea of our own for the first time and there have been plenty of lessons learned to date.
Life

April 2016 in 10 Bullet Points

Before we knew it, April came and went. Here is a summary in 10 bullet points.
Strategy

Ready to Start Building Your First App?

Some our most successful projects have been spearheaded by clients who were tech novices when we first started working with them. What they lacked in tech experience, they made up for with knowledge of their business, customers, their eye for detail and genuine enthusiasm for the product.
Design

The Do's and Don'ts of Giving Design Feedback

When working with a web team on your project, there's going to be a lot of back and forth. So how do you give your designer the best feedback, and provide him or her the tools they need to do a better job?
Strategy

Getting a Project Started: From 'Inbound' to 'In the Works'

The sales process can vary drastically from agency to agency, but here is what seems to work best for us.
Design

6 Ways to Shatter Creative Blocks

The creative process is rarely a straight line. When handed an idea, a designer first needs to understand the guiding concept behind that idea, then build on it and bring it to life. But sometimes, lightning doesn’t strike, and the designer is left staring at a blank screen. It happens to every designer at some point, but there’s a way out. I promise.
Strategy

A Lesson from Year 1: Scheduling

The repercussions of an extended schedule have a bigger impact on a smaller team, and if you’re thinking of setting up a web agency of your own, you should be cognizant of the effects.
Design

Rebranding Grafton Studio

As any designer will tell you, rebrands are deceptively simple. The end product looks obvious, but there’s always a long, winding path to get there. And to get it right, you really have to be in tune with the final decision maker. After all, a brand sets the tone for a company, and is the starting point for every material that goes out to the public.